Promoting is the best way to raise awareness about a company. Promoting helps you to expand your company business. There are several ways to promote your company to prospective customer. Some of them are:
Advertise in newspapers and other local media
Promoting your company by giving advertising in newspapers is an effective method to raise awareness of your company. But this can reach to educated people only and its life span is short.
Other local media includes television, radio, banners, etc.
- Radios are the traditional method of promoting.
- Television is the best way of promoting your company but it costs more than any other media.
- Effective banners attracts customers.
Take help of social media and internet
Now a days social media has become the new method to promote a company. This does not costs any thing. Having a social media account and giving advertisements in social media sites will help you reach more people.
Build business partnership with other organizations
Establishing business partnership with other companies is an effective tool in promoting your company.
Giving freebies like pens, t-shirts, books with printed logo and company name on it will help you attract customers.
Develop relationship with customers
Develop relationship with existing customers by sending greetings during festivals or any special occasion. This is the best way and it does not cost anything to promote your company.
Arranging events is an effective way of promoting your company. Run a contest in the event about your company and their products and offer gifts and cash prizes to audience. The gifts giving to the audience should be related to your company.